Other than responding to customers who have already reviewed your product or service, reaching out to those who have yet to do that is a very important aspect of brand development.
Often, customers don't feel the need to write a review if their experience has been positive. However, when prompted, these customers are more than happy to leave a review.
So, being proactive in contacting your customers is the best way to get your customers to review your product or business.
The Brand Management Platform offers brand managers Marketing Tools to help them get in touch with their customers. To access the Marketing Tools, make sure you're signed into the Brand Management Platform and click on the Marketing Tools link.