Markdown is a plain text formatting syntax, it is intended to be as easy to read and as easy to write as possible. This syntax consists entirely of punctuation characters. It is used by web writers to add basic formatting to plain text. For example, you can create headers and lists, bold and italicise text, and link to URLs and images using Markdown.
Several Brand Management features - like the ability to suggest edits for your listing, edit and customise your Review Invitation Campaigns, and the Showcase feature - require knowledge of Markdown.
This article is a quick reference guide of common formatting that you may want to use. Please note that this is not a complete guide.
Headers | # - H1 ## - H2 ### - H3 #### - H4 ##### - H5 ###### - H6 |
Italics | *lorem ipsum* OR _lorem ipsum_ |
Bold | **lorem ipsum** OR __lorem ipsum__ |
Strikethrough | ~~lorem ipsum~~ |
Ordered List | 1. lorem ipsum 2. lorem ipsum 3. lorem ipsum |
Unordered List | * lorem ipsum OR + lorem ipsum + OR - lorem ipsum - |
Links | [lorem ipsum](https://www.example.com) |
Images |  |
Tables (there must be at least 3 dashes separating each header cell, outer pipes are optional) | | Tables | XXX | XXX | | ------- |:----:| ----:| | col 3. | right-aligned | XXX | | col 2. | centred | XXX | | col 1. | default | XXX | |
Horizontal rule (must have three or more) | --- OR *** OR ___ |